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Industries – Real Estate & Property Services

HomeIndustries – Real Estate & Property Services
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From suburb searches to signed appraisals, we build SEO, websites, and Google Ads campaigns that put your agency in front of the buyers, sellers, and landlords already searching in your area.

‘We ask the bigger questions and provide a consultative approach to digital because we want to be part of your journey.’

Author
David Donohue Managing Director
Real estate is won and lost in the first few pages of a Google search. We work with agencies and property managers across Australia to make sure that's where you show up, whether someone's comparing agents before an appraisal, hunting for their next rental, or researching the market in your patch.
Our Process For Real Estate & Property Businesses

01.

Keyword Research

Keyword research is the foundation of every successful wellness strategy. A vendor comparing agents searches differently to a renter hunting for their next home, and differently again to a landlord researching a property manager. We map all three from the start, so your strategy never assumes one type of searcher when your business genuinely needs all of them.

02.

Competitor Analysis

Before recommending anything, we look at who’s already ranking in your suburb, what their listings look like, and where their backlinks come from. That tells us exactly what it will take to close the gap, rather than starting from a guess about what buyers and vendors respond to.

03.

Technical Site Audit

Property hunters rarely stop at one listing; they compare dozens in a single sitting. If your site is slow, awkward on a phone, or held back by technical issues, that comparison ends before it starts. We check load speed, mobile usability, and the health signals Google uses to decide your ranking.

04.

On-Page Web Changes

Next, we work on the pages themselves: suburb pages, individual listings, and agent profiles. Titles, descriptions, and headings all get refined to read well for people and rank well with Google, so more qualified traffic finds its way toward an appraisal request or an enquiry.

05.

Off-Page Work (Link Building)

Reputation matters as much online as it does face to face. We build your agency’s authority through backlinks, local citations, and coverage from community and local news sources, the same signals Google rewards and the same ones that give a vendor confidence to list with you.

06.

Website UI/UX

None of this counts for much if a visitor can’t easily take the next step. We refine your site’s design and navigation so requesting an appraisal, registering for a property, or enquiring about management services takes seconds rather than several confusing clicks.

Our process, tuned for real estate & property businesses

Real estate marketing, done properly, for real estate businesses. Every stage of the vendor, buyer, and landlord journey gets the same attention, from a first suburb search through to a signed appraisal or a new tenancy.

SEO & Digital Marketing

Multi-channel campaigns backed by analytics, audience segmentation, and ongoing optimisation for consistent ROI.

Service Business Lead Funnels

Professional, search-optimised websites built to capture demand, automate follow-ups, and deliver qualified leads.

Web Design & Development

Bespoke builds, migrations, and optimised storefronts engineered for performance and conversion.

Technical & Systems Consulting

Integrations, automations, CRM frameworks, and data architecture that enable scalability and reporting accuracy.

Ongoing Support & Training

Continued performance reviews, hands-on guidance, and transparent reporting to help businesses evolve confidently.

The one agency behind it all

Insights & Updates

Fewer Drop-Offs, More Enquiries

Small friction points cost real leads: a confusing contact form, a slow-loading listing, a missing call to action. We iron these out across your site so more visitors turn into people who actually pick up the phone or fill in a form.
Don't listen to us, here's what our clients have to say:

David Donohue (the owner of Donohue Consultancy) has built an extraordinary business, with strong customer service, great management team, always on time and focused on providing a wide range of solutions in the ecommerce space. I can attest to that as they built my website RUG.COM.AU from the ground up and have supported my business ever since.

– Sam Mollaian

Meet our super star team of digital experts

David Donohue

David Donohue

Founder / CEO

David Cavanagh

David Cavanagh

Senior Project Manager

Jepri Yanto

Jepri Yanto

Senior Web Developer

Rustam Musaev

Rustam Musaev

Senior UI/UX, Graphic Designer

Will Cheung

Will Cheung

Paid Ads Strategist

Fernanda Andrade

Fernanda Andrade

Project Manager

Maha Syed

Maha Syed

Email Marketing Specialist

Akshay Nirmal

Akshay Nirmal

Data Migration Specialist

This is the start of a beautiful partnership.

At Donohue Consultancy, we don’t just build websites and campaigns — we build long-term relationships that deliver results. Some of our partners include: